Djezzy Accelerates Student Program with New Partners, Enhanced Services
Image: TSA
Takeaway
Djezzy's Student Campuce program creates a valuable ecosystem for businesses targeting the student demographic. International firms in sectors like travel (Lufthansa) and ride-hailing (Yassir) gain direct access to a large, digitally engaged market segment. Investors should monitor Djezzy's subscriber growth and partner engagement as indicators of the program's long-term commercial viability.
Djezzy intensified its Student Campuce program on Tuesday, March 10, 2026, at a press conference held at the Sofitel Hotel in Algiers, adding 15 new partners and a range of benefits for students in collaboration with Algérie Poste. The event was attended by Djezzy's CEO, Boumediene Senouci, and the Director General of Algérie Poste, Chiraz Bechiri, along with program partners and media representatives. The Student Campuce program aims to create an ecosystem of services designed for students, offering promotions and advantages.
The Student Campuce program, initially launched in November 2025 in partnership with Algérie Poste, seeks to support Algerian youth in their academic and digital pursuits. The program provides a free Djezzy SIM card with a welcome bonus of 5 GB of data, a 20% discount on monthly options, and 1 GB of free data every Friday. This initiative aligns with broader efforts to modernize and internationalize Algeria's university system, as demonstrated by the "Study in Algeria" program launched in April 2025, which generated approximately 6,400 registrations. Algeria's higher education system includes over 1.5 million students enrolled in the 2025-2026 academic year across about 140 public and private institutions.
The 15 new partners span strategic sectors such as transportation, travel, hospitality, equipment (phones, computers, supplies), and everyday services, providing students with exclusive discounts. Specific partners include Yassir, Lufthansa, and Volz. The program also offers specialized training in new technologies and telecommunications, as well as professional opportunities. Djezzy plans to launch the Student Jobs platform, enabling students to discover the professional world and access job opportunities with partners.
Students benefit from reduced costs on transportation, travel, and accommodation through the partnerships with companies like Lufthansa and Volz. The integration of these partners reflects a desire to unite the country's vital forces around the youth. The Student Campuce program aims to simplify university life by providing connectivity solutions, financial savings, and practical digital services.
Looking ahead, the Student Jobs platform is expected to launch soon, offering students access to employment opportunities with Djezzy's partners. The continued success of the Student Campuce program hinges on maintaining strong partnerships and adapting to the evolving needs of Algerian students. The program's impact will be measured by the number of students participating, the utilization of offered services, and the overall improvement in students' academic and professional lives.